Kathy Baka - Marketing Consultant

Creating A Facebook Entry Page

The largest social networking platform in the world is Facebook, established in 2004 and has grown to have over 845 million users around the world, making those who desire to create a Facebook entry page a very popular topic. Once only for college students...Facebook now used by those 13 years old and older. Additionally, many businesses are now taking advantage of this opportunity to market their business. More and more consumers are using the internet and social media to keep in touch with the world. This gives businesses an opportunity to take advantage of this client base to attract new customers and sources of revenue. Any business who does not make their presence on the site known is not marketing themselves as much as they could. It is not difficult to set up a business profile on the site, just remember to create pages that are eye-catching to get the most "likes" and fans possible. It is also vital that the business promote their entry page to help attract more attention. This promotion can be done on the company's own website, in their physical locations, through advertising, and on the network itself through paid ads. One important step when setting up a new page is to use a customized URL that is the business name itself or some other vanity saying or slogan. This will drive the business name home even more and make it stand out amongst other pages. During the initial set-up phase, it is also important to input the company or institution's contact information, such as address, phone number, hours, website, or anything else that many be relevant. To first set up an entry, the user must choose a category. Just ensure it is ideal for the specific … [Read More...]